Employees aren’t tuning out because they don’t care — it’s because they’re overwhelmed.
After 20 years leading hundreds of open enrollment meetings across Oklahoma, I’ve seen the same pattern repeat itself: employers genuinely want to take great care of their teams, but employees still walk away confused or disengaged.
The result? Missed opportunities, wasted dollars, and a benefits program that feels like a cost instead of a value.
The Hidden Cost of Complexity
When employees can’t understand their options, they can’t make the best decisions — for themselves or their families.
That confusion costs real money through over-insuring, under-utilizing HSAs, or skipping care that would have been covered.
But here’s the thing: the fix doesn’t require new software or higher premiums.
It requires a better way to communicate.
At Bigbie Insurance & Benefits, we help employers cut through the noise — bringing clarity, simplicity, and real understanding back to renewals and employee meetings.
Watch: When Open Enrollment Misses the Mark
Make Your Next Enrollment Season Your Best Yet
If you’re preparing for open enrollment, you don’t need another system or sales pitch — you need a plan.
That’s why I’ve created a Free Open Enrollment Checklist for Employers — the same one I use when preparing live benefit meetings across Oklahoma.
It walks you through:
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Key prep steps before meeting day
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Talking points employees actually respond to
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How to simplify complex plan designs
- How to best utilize Benefits Admin. Platforms
- Follow-up strategies that increase engagement
Get Your Free Checklist:
Visit our Start a Conversation page and simply mention that you’d like the Open Enrollment Checklist — we’ll send it your way.
Final Thought
Benefits only create value when people understand them. Having someone that can present options with real practical examples makes a huge difference. When you or your benefits partner make communication the priority, everything else — cost control, engagement, retention — falls into place.
